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	<title>Big Creative Studio {AKA Beatley Gravitt}</title>
	<link>http://www.bigaddress.com</link>
	<description>Think Big.</description>
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		<title>Big wins big</title>
		<description><![CDATA[You probably know about the American Graphic Design Awards—it’s a national design competition that’s been held by Graphic Design USA for nearly five decades. This year, it attracted more than 8,000 entries, so we here at Big are especially pleased and proud to announce that four of our projects were selected to receive an Awards [...]]]></description>
		<link>http://www.bigaddress.com/2011/09/16/big-wins-big/</link>
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		<title>Say hi to the new guy</title>
		<description><![CDATA[Because, chances are, the new guy is someone you’ll want to know. His name is Jim Ulmer, and he’s our new Business Development Director. Which means he’s not only charged with the development of new business for Big, he’s also here to help our existing clients make the most of their own projects. And Jim’s [...]]]></description>
		<link>http://www.bigaddress.com/2011/07/29/say-hi-to-the-new-guy/</link>
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		<title>The big to-do, year two: Helping the Heart Association</title>
		<description><![CDATA[The Richmond Heart Ball, an annual black-tie fundraiser held by the American Heart Association, is one of our fair city&#8217;s biggest to-do&#8217;s—and a great way to make a difference. So we at Big were honored to help with the event by being the AHA&#8217;s design partner for the second year running. Actually, this was also [...]]]></description>
		<link>http://www.bigaddress.com/2011/04/25/the-big-to-do-year-twohelping-the-american-heart-association/</link>
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		<title>New faces</title>
		<description><![CDATA[Yes, we know—here it is, nearly the end of January, and we’re just now getting around to the first post of the new year. Our only excuse is that things have been big-time busy here at Big. Which, of course, is exactly how we like it. And we hope things are similarly booming for our [...]]]></description>
		<link>http://www.bigaddress.com/2011/01/28/new-faces/</link>
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		<title>Better not pout</title>
		<description><![CDATA[If Santa isn&#8217;t reason enough to be on your best behavior, our holiday video this year presents even more compelling incentive. Based on an old (very old) seasonal tradition. We did not make this up. Watch here.]]></description>
		<link>http://www.bigaddress.com/2010/12/23/better-not-pout/</link>
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		<title>A bird in the hand</title>
		<description><![CDATA[It&#8217;s that time again—the week after Thanksgiving, which we traditionally celebrate (for two years running, now!) with a look at that most prestigious of the visual arts, the trace-your-hand-to-make-a-turkey illustration. This year&#8217;s masterpieces come courtesy of Crushable; here&#8217;s your link.]]></description>
		<link>http://www.bigaddress.com/2010/12/03/a-bird-in-the-hand/</link>
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		<title>It’s not quantum physics, either</title>
		<description><![CDATA[There’s a lot of subjectivity in marketing, as you might expect from a profession so closely tied to art and creativity. Which is not to say there aren’t a lot of precise and provable practices, too. But instinct does play a big and necessary role—there aren’t always numbers and facts to support your decisions, and [...]]]></description>
		<link>http://www.bigaddress.com/2010/11/19/it%e2%80%99s-not-quantum-physics-either/</link>
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		<title>Mascot makeover</title>
		<description><![CDATA[Here at Big, we have an understandable interest in brand mascots—especially the ones we remember fondly from our childhood—so we always take note, not to mention cast a critical eye, whenever a beloved icon gets the Madison Avenue Makeover. Mr. Peanut, the Planters mascot since 1916, is the latest candidate to be contemporized, with his [...]]]></description>
		<link>http://www.bigaddress.com/2010/11/12/mascot-makeover/</link>
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		<title>Pillow fight!</title>
		<description><![CDATA[If branding is a battle (and sometimes it is), then we have a new weapon in our arsenal. Or at least a new element in our office decor. Which is to say, in terms of settling into our new space (as you may know, we moved to a new location a couple months back), things [...]]]></description>
		<link>http://www.bigaddress.com/2010/11/05/pillow-fight/</link>
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		<title>Vote early, vote often</title>
		<description><![CDATA[We kid, of course, with our headline. Unless you’re looking to add election fraud to your resumé, voting once this coming Tuesday should be quite sufficient. Still, that one vote is imperative, so make sure your voice counts. Not that you really need us to remind you—media spending for this year’s midterms is expected to [...]]]></description>
		<link>http://www.bigaddress.com/2010/10/29/vote-early-vote-often/</link>
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